Client: University of Minnesota Cosmetic Center
Projects: Consumer folder, fact sheets, brochure and and facial assessment flyer, for potential customers to pinpoint problem areas.
Overview: The goal for this project was to design a sophisticated retail look, while highlighting the client's pricing and services.
Creative Directors: Krae Lausch and Jacqueline Pidlubney
Designer: Amy Knudsen
Copywriter: Mark Pafko
Client: Fairview Weight Management
Projects: 24-Week journal and landing page
Overview: Fairview Weight Management provides a 24-week Lifestyle Plan. This journal is given to all participants guiding encouragement, journaling pages, food tracking, and more.
Creative Directors: Krae Lausch and Liz Otremba
Designer: Amy Knudsen
Copywriter: Mark Pafko
Client: University of Minnesota Masonic Children’s Hospital
Projects: Landing page, animated digital ad, exterior signage, banner, digital screen and print ad
Overview: The business objective was to raise awareness of University of Minnesota Masonic Children’s Hospital being ranked as one of the best in the nation by U.S. News and World Report.
Creative Directors: Krae Lausch and Liz Otremba
Designer: Amy Knudsen
Copywriter: Mark Pafko
Client: Fairview Health Services
Projects: Facebook posts
Overview: The main goal for this campaign was to bring awareness. Getting your flu shot is a way to show that you care about your health and that of the people around who can't get vaccinated.
Audience: The community and healthcare staff
Designer: Amy Knudsen
Kim Kane logo: Branding developed for Kim Kane, Author and Speaker. She inspires women aging in gratitude.
The Lumberjackie’s logo: Created for a women’s group of runners. Branded shirts to be worn during a 50 mile relay race.
S&S Services logo: Created logo for a start-up company that provides window replacement appraisals.
Spotlight on Education logo: Image designed for internal Fairview usage to inform employees of educational opportunities.
Fairview Foundation Partners Circle logo: Created to represent donors that were considered substantial partners of the Fairview Foundation.
Client: Fairview Lakes Medical Center
Projects: Posters and table display
Overview: The business objective was to raise awareness of Fairview’s services and be part of a local community event designed for women’s health.
Creative Director: Krae Lausch
Designer: Amy Knudsen
Copywriter: Amy Simso
Client: University of Minnesota Health
Project: Consumer brochure
Overview: The client was looking for a clean and streamlined brochure. The goal was to highlight their specialties, including therapeutic approaches, in a visually-appealing way.
Creative Director: Krae Lausch
Designer: Amy Knudsen
Copywriter: Adam Reynolds
Client: Fairview Lakes Medical Center
Projects: Poster, direct mail, billboard and print ad
Overview: There was a need to bring community awareness to the numerous specialty care services offered at this hospital, while promoting their world-class quality of care.
Creative Director: Krae Lausch
Designer: Amy Knudsen
Copywriter: Adam Reynolds
Photographers: Scott Streble (Surgery image)
Chelsea & Eric Eul (Birthplace image)
Client: Fairview
Projects: Intranet digital ad and email blast
Overview: Visuals used to inform employees of their yearly benefits enrollment options.
Creative Director: Jacqueline Pidlubny
Designer: Amy Knudsen
